Newsdesk™ is a strong tool to help your team work smarter and more efficiently, allowing you to save money and dedicate your resources to more demanding efforts. If you are not yet convinced that Newsdesk™ is the best media intelligence tool for your company, here are a few facts and pointers to convince you to try it.
Save Time and Money
- Newsdesk can help you work smarter, not harder. Our media intelligence data allows you to leverage the information that is most important to your business.
- LexisNexis® SmartIndexing Technology™ ensures you can quickly and easily examine key industry topics with depth and breadth
- An array of reporting templates can help you organize, identify, track and share important metrics in just a fraction of the time.
Protect Your Brand
Consider these ways you can protect your brand through proactive media intelligence:
- Monitor Sentiment: Stay on top of what others are saying about your brand.
- Benchmark Your Brand: Compare your brand against your peers and competitors.
- Respond Swiftly: Quickly mitigate crisis situations as they arise
Mind the Competition
What does competitive intelligence look like? Here are some examples of what you can monitor:
- Competitor names
- Targeted industry terms
- Key editorial topics
- Industry influencers
Make Informed Decisions
Make decisions based on fact, not feelings.
- The intelligence you gain by using Newsdesk is rooted in data: cold, hard, facts.
- Recognize media trends and implement new strategies accordingly— and have confidence in knowing those strategies are based on advanced analysis.
Prove Your Value
- Prove your ROI with our exclusive interactive charts and visualizations to show the results and tell the story
- With Newsdesk, you can create meaningful reports that show trends, measure campaign successes and prove the results of your department’s hard work.
